Skip to content 
Google Popular Products: Best Google Products, Best Sellers, and Trending Items Shaping the Market
What Are Google Popular Products? Google Popular Products are items that consistently surface across Google Shopping, Google Search, and Google...
Author: Kellis Landrum
Kellis Landrum
With over 20 years of experience in website design and development, Kellis provides strategic and creative leadership for the agency. He has made a career of weaving thoughtful, engaging brand and sales narratives into the structural constraints of digital channels.
Beauty Photography A Complete Guide to Artistic, Fashion & Commercial Beauty
What Is Beauty Photography? Beauty photography is a specialized genre of photography focused on capturing refined, visually striking representations of...
Interior Design Photography: A Complete Guide to Shooting, Styling, and Showcasing Interiors Like a Pro
Interior Design Photography: What It Is and Why It Matters Interior design photography is the practice of capturing thoughtfully designed...
Pet Marketing: Strategies, Advertising Ideas, and Branding Tips to Grow Your Pet Business
What Is Pet Marketing? Pet marketing is the strategic promotion of pet products, pet services, and pet-focused brands with a...
Crawl Budget: How Crawling Costs and Limits Can Impact SEO Performance
What Crawl Budget Is and Why It Exists Crawl budget is best understood as a resource allocation system that search...
Flat Lay Photography: Creative Techniques, Styles, and Tips to Elevate Your Visuals
Flat lay photography has become one of the most recognizable visual styles in today’s digital culture, celebrated for its ability...
Advertising Photography: How Powerful Images Drive Modern Advertising Success
What Is Advertising Photography? Advertising photography is a specialized form of commercial photography that focuses on promoting products, services, and...
Product Photography Tips: The Complete Guide to Stunning E-Commerce Images
Why Product Photography Matters In today’s digital-first world, product photography has become the silent salesperson that works around the clock....
What Is User Experience Design? Principles, Process, and Strategy for Better Digital Experiences
User experience is something that every person encounters daily, whether or not they are conscious of it. It happens the...
What Are Google SERP Features?
Understanding SERP and Its Importance The Search Engine Results Page (SERP) is the page Google generates in response to a...
Why Some Backlinks Have No Follow?
What Are Backlinks? Backlinks, also known as inbound or incoming links, are links from one website to another. They act...
Running Google Ads: A Comprehensive Guide to Success
In today’s competitive digital landscape, running Google Ads is one of the most effective ways to reach your target audience...
What Are Backlinks in SEO and Why They Are Essential for Search Engine Optimization Success
Backlinks are one of the fundamental elements of search engine optimization (SEO). They are often referred to as the "building...
How can branded search help my business?
In today’s crowded digital marketplace, standing out requires more than generic SEO tactics. Enter branded search—a powerful tool that ensures...
How to Build Links with Dead Links? Your Guide to Broken Link Building
What is Broken Link Building? Broken link building is a highly effective SEO strategy that focuses on finding and fixing...
How to Hire a Web Designer: A Complete Guide for Your Perfect Website
Your website is your online storefront. It’s the first impression potential customers have of your business, and it can make...
Boost Your e-Commerce Success with Shopify Social Media Integration
Learn how to boost your e-Commerce Success with Shopify Social Media Integration and improve visibility, engagement, and sales. This comprehensive...
Exploring the Power of Lead Generation SEO
Ignite your lead generation efforts with a strategic SEO plan. Discover how to leverage search engines to attract qualified prospects,...
Top Jewelry Marketing Ideas to Elevate Your Brand and Increase Sales
Are you looking to dazzle your audience and shine in the competitive jewelry market? Our guide on jewelry marketing ideas...
What Are the Best Online Marketing Channels for Your Business in 2025?
In 2023, the online marketing landscape is more competitive than ever. To stay ahead, businesses need to harness the power...
Understanding How Much Does a Website Cost: Your Comprehensive Pricing Breakdown
If you’re wondering how much does a website cost, you’re not alone. It’s a simple question with a complex answer...
Best Practices: How to Fix 404 Errors on Your Website Quickly & Effectively
Struggling with 404 errors? You need quick solutions, not fluff. This article strips away the complexity and gives you straightforward...
Crafting the Perfect SEO Friendly URL: Your Step-by-Step Blueprint
Creating SEO-friendly URLs is crucial for enhancing your site’s search engine ranking and user experience. This article dives into practical...
Maximize Visibility with Google Local Pack: Tips to Dominate Local Search
Elevate your business’s local exposure by landing a spot in the Google Local Pack. This article cuts straight to the...
Master Competitor Backlink Analysis: Your Ultimate Guide to Boosting SEO Strategy
In the competitive landscape of digital marketing, understanding and leveraging competitor backlinks is not just an option; it’s a necessity....
Maximizing Your SEO Impact: A Guide to Using AI for SEO
Welcome to an exciting journey into the realm of artificial intelligence (AI) and its transformative impact on SEO. Just as...
Unlocking the Power of Local SEO: What Are Local Citations and How to Leverage Them
In an era where the digital landscape is evolving at a rapid pace, standing out in local search results has...
Innovative Marketing Campaign Ideas for Small Business in 2024
As a small business owner, you’re constantly looking for innovative ways to grow your business and increase brand awareness in...
What is UI Design and UX Design?
In today’s digital landscape, UI (User Interface) and UX (User Experience) design have become essential pillars in creating successful digital...
Why are Backlinks Important for SEO?
Did you know that backlinks are like gold nuggets in the world of SEO? They play a pivotal role in...
Optimizing Product Page SEO for Maximum Rankings and Conversions
In the fiercely competitive world of ecommerce, effective product page SEO optimization can be the differentiating factor that drives success....
How to Build Niche Relevant Backlinks
Are you struggling to improve your website’s search engine rankings and attract organic traffic? The solution may lie in building...
What Is An SEO Competitive Analysis?
In the fiercely competitive world of online marketing, standing out from the crowd is no easy feat. To succeed, businesses...
What is NAP in SEO?
Did you know that a simple acronym, NAP, could significantly impact your local business’s online visibility and success? Imagine a...
How to Develop an SEO Marketing Strategy
Drive Organic Growth with True North Social's Expert SEO Marketing Strategy Are you looking to drive more traffic and conversions...
How To Use Restaurant SEO To Drive More Customers
In today's highly competitive digital landscape, having a robust online presence is crucial for the success of any business, including...
Does Page Speed Affect SEO? An In-depth Analysis
With the advent of digital technology, search engine optimization (SEO) has become an essential tool for the success of any...
How Can SEO Help My Business?
Search engine optimization (SEO) is essential to any successful online marketing strategy. It can have a major impact on your...
What Are Digital Marketing Channels?
Businesses need effective marketing strategies to thrive in a world driven by technology. Digital marketing has emerged as a powerful...
How Long Does SEO Take to Work? A Comprehensive Guide
“A lone wolf rarely executes impactful SEO.” Search Engine Optimization (SEO) is a crucial aspect of modern marketing that can...
SEO For Small Business
SEO is one of the most crucial elements in any business's online marketing strategy, especially for small businesses that need...
How to Write SEO Friendly Blog Posts in 2024
In today's digital world, having a solid online presence is crucial for any business or individual looking to make an...
What is Responsive Design and Why Is It Important?
Responsive design is a web development approach that creates dynamic changes to the appearance of a website, depending on the...
How to Find Keyword Search Volume: A Comprehensive Guide
Are you ready to boost your website’s visibility and drive more traffic? The secret lies in knowing how to find...
How to Turn Unlinked Brand Mentions into Links
Are you aware that unlinked brand mentions can be a goldmine for SEO opportunities? If not, it’s time to explore...
Is SEO worth it
When marketing your business online, search engine optimization (SEO) has become one of the hottest ways to do it. It’s...
How to Increase blog traffic on your website
https://www.youtube.com/watch?v=ycDoS4eObRQ You spend a lot of time writing some awesome blog posts you're incredibly proud of. You spend a lot...
What Is Youtube SEO: Tips To Rank Your YouTube Videos
YouTube is one of the most popular websites on the internet. It is a video-sharing platform where users can upload,...
Ngagge Interview with Kellis Landrum of True North Social
Check out this interview with True North Social cofounder Kellis Landrum on the Ngagge podcast hosted by Marissa Morgan....
What Is Schema In SEO? An Ultimate Guide
With more than one billion websites on the Internet, how does Google know which ones to show on the first...
How does Tiktok SEO work?
Are you trying to grow your TikTok account? Have you noticed that other accounts are growing at an alarming rate...
SEO Basics: The Fundamentals of Search Engine Optimization
In order to understand SEO, you must first understand how search engines work. Search engines use algorithms to rank websites...
How To Write The Perfect Meta Title And Description
With the ever-changing algorithms of search engines, it is important to keep your meta titles and meta descriptions up to...
How to find keywords for SEO
https://www.youtube.com/watch?v=rBAivZCMWrI So if you want to do some SEO, choosing the right keywords is the foundation of any SEO campaign....
Why Is SEO Important for Your Business?
SEO is one of the most important aspects of any business. You can still benefit from SEO (Search Engine Optimization)...
What are Keywords?
https://www.youtube.com/watch?v=uP3qSw4_iVo If you want to use SEO to get more organic traffic to your website, the place to start with...
Is Domain Authority Important? Everything You Need to Know About DA
Domain Authority (DA) is a metric created by Moz that measures the authority of a website. It is one of...
On-Page SEO: An In-Depth Guide
Your website's on-page SEO is crucial to your organic search engine ranking. Creating compelling and informative content is a good...
20 Best SEO Chrome Extensions
Even the newest marketers know that SEO vitally important. The vast majority of people who are brought to a new...
The Local SEO Guide: How to rank in your area
When your local business is optimized for local search, it pays off. Almost half of the searches done on search...
Ecommerce SEO Strategy
Ecommerce SEO Ecommerce SEO is the process in which businesses make their ecommerce sites more visible in SERP or search...
How to make your shopify store look good
Are you unhappy with your own online store? So you've got your Shopify store up and running, but it's...
What is Hotjar and how can it increase your conversion rate?
Hey there, guys, this is Kellis Landrum from True North Social. We are a Digital Marketing Agency in Los...
SEO vs PPC: which should you choose?
To be successful in any online endeavor, you need traffic. For businesses, it can be the difference between a successful...
Buy now pay later apps for e-Commerce: What merchants need to know
Please note that the opinions in this article are our own. We are not advertising, or being paid to write...
What Makes a Good Website Design?
Website design takes creative discipline. Every element, visuals, content, user interface, and navigation, need to work together in order to...
How do Google Ads work?
Deciding to use Google Ads is one of the best decisions you can make for your business. When people are...
Expert Tips on How to Improve Your Google My Business Ranking
What web traffic are you currently getting from Google searches? Are you optimizing Google My Business to its full potential...
How To Start Selling Clothes Online
Choosing to open an online clothing store is a smart decision. Online clothing stores are one of the most popular...
What is a Good eCommerce Conversion Rate?
One of the most common questions regarding businesses in E-commerce is, “What is a good eCommerce conversion rate?” Because the...
How Do Medical SEO Agencies Work?
Having your medical website place at the top of Google’s search results is a smart move for your business. Did...
What is Link Building and How Do I Use it?
In short, link building is the process to get other websites to link back to your website. This is essential...
How to Use Google Ads
One of the most profitable marketing decisions you can make for your business is learning how to use Google Ads....
How to Target Facebook Ads for Ecommerce
Get To Know Your Customers The very first step to successful Facebook Ads Management is knowing how to target with...
ThriveSociety.com Redesigned!
We are very proud to have launched the redesign of https://thrivesociete.com. Check them out if you love athleisure wear as much as...
What Is Technical SEO?
What Is Technical SEO? Say you've set up your website, published engaging content, and invested in digital marketing. You believe...
What is the Average CTR for Google Ads?
Average CTR for google ads It is one thing to run google ads, and it is another thing to run...
10 Tips To Boost SEO for WordPress
The primary objective of creating a WordPress website, whether for entertainment, awareness, product promotion, is to reach as many people...
How to Do an SEO Audit
How to Do an SEO Audit Your website is one of your most valuable assets. It’s out there 24/7 representing...
How to Track SEO Rankings
How to Track SEO Rankings Whenever you implement a robust Search Engine Optimization strategy, you must know whether your efforts...
How to Use SEO Lead Generation to Get New Business
SEO and lead generation are vital elements in creating an effective marketing strategy to grow your business. Understanding how to...
How To Use Google Ads For Shopify Store Sales
How To Use Google Ads For Shopify Store Sales Is learning how to use Google ads for Shopify that important?...
Facebook Ads for eCommerce Websites
When you run an online store, sooner or later, you’re going to have to deal with Facebook ads. With billions...
38 Of the Best Free SEO Tools
Are you tired of guessing what will make a search engine fall in love with your site? On-page SEO can...
Balancing Marketing and Conversion for eCommerce Websites
Whether you're just starting to design your eCommerce site or you've been running one for a while you're probably asking...
How to Choose SEO Keywords for Your Business
Search Engine Optimization (SEO) plays an integral role in the promotion of your business on the Web. Without proper SEO,...
Do Facebook Ads Work?
As business turns increasingly digital, it's never been more critical to consider digital advertising methods. If you're a business owner...
Top Five On-Page SEO Ranking Factors for 2024
How to Attract Online Traffic: Our Top Five On-Page SEO Ranking Factors for 2024 We all know that having a...
Creating Product Bundles- How to video for Shopify Stores
Hey there guys, this is Kellis Landrum from True North Social. We are a digital marketing agency in Los...
How to Design your e-Commerce Website Homepage
Watch our video (above) and find out how to design a great homepage. Hi there, this is Kellis Landrum from...
Designing your eCommerce shopping cart page
Hey guys, this is Kellis Landrum from True North Social. We are a digital marketing agency in Los Angeles California...
E-commerce Website Headers and Footers: The most under rated piece of your Online Store
Hey there, this is Kellis Landrum from True North Social. We are continuing our video series on E-commerce website design....
Designing Ecommerce Websites That Look Incredible: Series Overview
Hey there, this is Kelis Landrum from True North Social. We are a digital marketing agency based in Los Angeles...
Shopify Store Template Set Up with Asana
Hey, this is Kelis Landrum from True North Social. We are a digital marketing agency based in Los Angeles,...
Homepage Banner Best Practices for Shopify Online Stores
Hey there, this is Kellis Landrum at True North Social. We are a digital marketing agency based in Los Angeles...
How To Create Collections in Shopify – Video Tutorial
Hey there, this is Kellis Landrum from True North Social. We're Shopify experts in the Los Angeles area. We work...
How To Create New Pages in Shopify – Video Tutorial
This is Kellis from True North Social here. And today, I'm going to go over how to create a new...
How To Create New Products in Shopify – Video Tutorial
This is Kellis Landrum from True North Social. We are Shopify experts in Los Angeles and I wanted to walk...
How to Format Your Online Store’s Product Information
This is Kellis Landrum from True North Social and I am going to review how to give us product information...
AIGA Los Angeles Town Hall
Are you a design professional in the Los Angeles area? If so you should come to the AIGA Town Hall meeting...
Google Popular Products: Best Google Products, Best Sellers, and Trending Items Shaping the Market
What Are Google Popular Products? Google Popular Products are items that consistently surface across Google Shopping, Google Search, and Google Trends due to strong user demand and performance signals. These
Beauty Photography A Complete Guide to Artistic, Fashion & Commercial Beauty
What Is Beauty Photography? Beauty photography is a specialized genre of photography focused on capturing refined, visually striking representations of a subject’s appearance. At its core, beauty photography sits at
Interior Design Photography: A Complete Guide to Shooting, Styling, and Showcasing Interiors Like a Pro
Interior Design Photography: What It Is and Why It Matters Interior design photography is the practice of capturing thoughtfully designed spaces in a way that communicates intention, atmosphere, and craftsmanship.
Pet Marketing: Strategies, Advertising Ideas, and Branding Tips to Grow Your Pet Business
What Is Pet Marketing? Pet marketing is the strategic promotion of pet products, pet services, and pet-focused brands with a deep understanding of how pet owners think, feel, and make
Crawl Budget: How Crawling Costs and Limits Can Impact SEO Performance
What Crawl Budget Is and Why It Exists Crawl budget is best understood as a resource allocation system that search engines use to decide how often and how deeply they
Flat Lay Photography: Creative Techniques, Styles, and Tips to Elevate Your Visuals
Flat lay photography has become one of the most recognizable visual styles in today’s digital culture, celebrated for its ability to transform everyday objects into striking compositions. At its heart,
Advertising Photography: How Powerful Images Drive Modern Advertising Success
What Is Advertising Photography? Advertising photography is a specialized form of commercial photography that focuses on promoting products, services, and ideas through carefully crafted images. Unlike general commercial photography, which
Product Photography Tips: The Complete Guide to Stunning E-Commerce Images
Why Product Photography Matters In today’s digital-first world, product photography has become the silent salesperson that works around the clock. Unlike in physical stores where customers can touch, feel, and
What Is User Experience Design? Principles, Process, and Strategy for Better Digital Experiences
User experience is something that every person encounters daily, whether or not they are conscious of it. It happens the moment someone unlocks their phone to check the weather, orders
What Are Google SERP Features?
Understanding SERP and Its Importance The Search Engine Results Page (SERP) is the page Google generates in response to a user’s search query. Traditionally, SERPs displayed a simple list of
Why Some Backlinks Have No Follow?
What Are Backlinks? Backlinks, also known as inbound or incoming links, are links from one website to another. They act as endorsements, signaling to search engines that the linked content
Running Google Ads: A Comprehensive Guide to Success
In today’s competitive digital landscape, running Google Ads is one of the most effective ways to reach your target audience and drive conversions. Google Ads—formerly known as Google AdWords—is a
What Are Backlinks in SEO and Why They Are Essential for Search Engine Optimization Success
Backlinks are one of the fundamental elements of search engine optimization (SEO). They are often referred to as the “building blocks” of a strong online presence because of their ability
How can branded search help my business?
In today’s crowded digital marketplace, standing out requires more than generic SEO tactics. Enter branded search—a powerful tool that ensures your brand appears front and center when users actively search
How to Build Links with Dead Links? Your Guide to Broken Link Building
What is Broken Link Building? Broken link building is a highly effective SEO strategy that focuses on finding and fixing dead links on other websites to build backlinks for your
How to Hire a Web Designer: A Complete Guide for Your Perfect Website
Your website is your online storefront. It’s the first impression potential customers have of your business, and it can make or break a sale. That’s why it’s so important to
Boost Your e-Commerce Success with Shopify Social Media Integration
Learn how to boost your e-Commerce Success with Shopify Social Media Integration and improve visibility, engagement, and sales. This comprehensive guide covers everything you need to know about integrating Shopify
Exploring the Power of Lead Generation SEO
Ignite your lead generation efforts with a strategic SEO plan. Discover how to leverage search engines to attract qualified prospects, build brand authority, and drive sustainable business growth. Our comprehensive
Top Jewelry Marketing Ideas to Elevate Your Brand and Increase Sales
Are you looking to dazzle your audience and shine in the competitive jewelry market? Our guide on jewelry marketing ideas promises to arm you with innovative strategies tailored to enhance
What Are the Best Online Marketing Channels for Your Business in 2025?
In 2023, the online marketing landscape is more competitive than ever. To stay ahead, businesses need to harness the power of the best online marketing channels. But which channels should
Understanding How Much Does a Website Cost: Your Comprehensive Pricing Breakdown
If you’re wondering how much does a website cost, you’re not alone. It’s a simple question with a complex answer that depends on numerous factors like design, functionality, content, and
Best Practices: How to Fix 404 Errors on Your Website Quickly & Effectively
Struggling with 404 errors? You need quick solutions, not fluff. This article strips away the complexity and gives you straightforward methods on how to fix 404 errors, ensuring your website
Crafting the Perfect SEO Friendly URL: Your Step-by-Step Blueprint
Creating SEO-friendly URLs is crucial for enhancing your site’s search engine ranking and user experience. This article dives into practical steps for constructing “seo friendly url” that communicate content relevance
Maximize Visibility with Google Local Pack: Tips to Dominate Local Search
Elevate your business’s local exposure by landing a spot in the Google Local Pack. This article cuts straight to the chase, providing insights on how to optimize your presence and
Master Competitor Backlink Analysis: Your Ultimate Guide to Boosting SEO Strategy
In the competitive landscape of digital marketing, understanding and leveraging competitor backlinks is not just an option; it’s a necessity. As the bedrock of any successful SEO strategy, backlink analysis
Maximizing Your SEO Impact: A Guide to Using AI for SEO
Welcome to an exciting journey into the realm of artificial intelligence (AI) and its transformative impact on SEO. Just as AI is revolutionizing countless industries, it’s also redefining the way
Unlocking the Power of Local SEO: What Are Local Citations and How to Leverage Them
In an era where the digital landscape is evolving at a rapid pace, standing out in local search results has become a vital aspect of any business’s success. In this
Innovative Marketing Campaign Ideas for Small Business in 2024
As a small business owner, you’re constantly looking for innovative ways to grow your business and increase brand awareness in 2024. The good news is there are plenty of creative
What is UI Design and UX Design?
In today’s digital landscape, UI (User Interface) and UX (User Experience) design have become essential pillars in creating successful digital products. Whether it’s a website, mobile app, or any interactive
Why are Backlinks Important for SEO?
Did you know that backlinks are like gold nuggets in the world of SEO? They play a pivotal role in determining your website’s search engine rankings, authority, and credibility, all
Optimizing Product Page SEO for Maximum Rankings and Conversions
In the fiercely competitive world of ecommerce, effective product page SEO optimization can be the differentiating factor that drives success. With a plethora of online stores vying for the attention
How to Build Niche Relevant Backlinks
Are you struggling to improve your website’s search engine rankings and attract organic traffic? The solution may lie in building niche relevant backlinks. By focusing on acquiring backlinks from websites
What Is An SEO Competitive Analysis?
In the fiercely competitive world of online marketing, standing out from the crowd is no easy feat. To succeed, businesses must understand their competitors’ strategies and actions and use that
What is NAP in SEO?
Did you know that a simple acronym, NAP, could significantly impact your local business’s online visibility and success? Imagine a world where your potential customers can easily find you through
How to Develop an SEO Marketing Strategy
Drive Organic Growth with True North Social’s Expert SEO Marketing Strategy Are you looking to drive more traffic and conversions to your website? SEO marketing strategies are one of the
How To Use Restaurant SEO To Drive More Customers
In today’s highly competitive digital landscape, having a robust online presence is crucial for the success of any business, including restaurants. With the increasing reliance on search engines to find
Does Page Speed Affect SEO? An In-depth Analysis
With the advent of digital technology, search engine optimization (SEO) has become an essential tool for the success of any online business. Various aspects, such as keywords, backlinks, mobile compatibility,
How Can SEO Help My Business?
Search engine optimization (SEO) is essential to any successful online marketing strategy. It can have a major impact on your website’s visibility and reach, helping you attract more potential customers
What Are Digital Marketing Channels?
Businesses need effective marketing strategies to thrive in a world driven by technology. Digital marketing has emerged as a powerful tool to connect with customers, increase brand visibility, and drive
How Long Does SEO Take to Work? A Comprehensive Guide
“A lone wolf rarely executes impactful SEO.” Search Engine Optimization (SEO) is a crucial aspect of modern marketing that can significantly impact a website’s visibility, traffic, and ultimately, revenue. Yet,
SEO For Small Business
SEO is one of the most crucial elements in any business’s online marketing strategy, especially for small businesses that need to compete with larger, more established companies. SEO helps small
How to Write SEO Friendly Blog Posts in 2024
In today’s digital world, having a solid online presence is crucial for any business or individual looking to make an impact. With over 4.9 billion internet users worldwide and 93%
What is Responsive Design and Why Is It Important?
Responsive design is a web development approach that creates dynamic changes to the appearance of a website, depending on the screen size and orientation of the device being used to
How to Find Keyword Search Volume: A Comprehensive Guide
Are you ready to boost your website’s visibility and drive more traffic? The secret lies in knowing how to find keyword search volume for the right keywords to target. Understanding
How to Turn Unlinked Brand Mentions into Links
Are you aware that unlinked brand mentions can be a goldmine for SEO opportunities? If not, it’s time to explore this untapped potential to elevate your brand’s search rankings and
Is SEO worth it
When marketing your business online, search engine optimization (SEO) has become one of the hottest ways to do it. It’s also one of the most expensive and time-consuming, which means
How to Increase blog traffic on your website
You spend a lot of time writing some awesome blog posts you’re incredibly proud of. You spend a lot of time and energy writing something expert, authoritative, and trustworthy. Just
What Is Youtube SEO: Tips To Rank Your YouTube Videos
YouTube is one of the most popular websites on the internet. It is a video-sharing platform where users can upload, view, and share videos. According to recent data, YouTube users
Ngagge Interview with Kellis Landrum of True North Social
Check out this interview with True North Social cofounder Kellis Landrum on the Ngagge podcast hosted by Marissa Morgan.
What Is Schema In SEO? An Ultimate Guide
With more than one billion websites on the Internet, how does Google know which ones to show on the first page of search results? And how do they decide in
How does Tiktok SEO work?
Are you trying to grow your TikTok account? Have you noticed that other accounts are growing at an alarming rate while your growth seems to have slowed to a trickle?
SEO Basics: The Fundamentals of Search Engine Optimization
In order to understand SEO, you must first understand how search engines work. Search engines use algorithms to rank websites based on their content and relevance. In order for your
How To Write The Perfect Meta Title And Description
With the ever-changing algorithms of search engines, it is important to keep your meta titles and meta descriptions up to date and relevant to your content. A good meta title
How to find keywords for SEO
So if you want to do some SEO, choosing the right keywords is the foundation of any SEO campaign. But when most people start they start saying to themselves, how
Why Is SEO Important for Your Business?
SEO is one of the most important aspects of any business. You can still benefit from SEO (Search Engine Optimization) even if you don’t have a website. Why? Because 85%
What are Keywords?
If you want to use SEO to get more organic traffic to your website, the place to start with that is keywords. Keywords are the foundation of any search engine
Is Domain Authority Important? Everything You Need to Know About DA
Domain Authority (DA) is a metric created by Moz that measures the authority of a website. It is one of the most important metrics used by SEO experts to measure
On-Page SEO: An In-Depth Guide
Your website’s on-page SEO is crucial to your organic search engine ranking. Creating compelling and informative content is a good start, but there are many other factors that go into
20 Best SEO Chrome Extensions
Even the newest marketers know that SEO vitally important. The vast majority of people who are brought to a new business are done so through online sources such as web
The Local SEO Guide: How to rank in your area
When your local business is optimized for local search, it pays off. Almost half of the searches done on search engines are done by users looking for local businesses. If
Ecommerce SEO Strategy
Ecommerce SEO Ecommerce SEO is the process in which businesses make their ecommerce sites more visible in SERP or search engine results pages. The goal is to rank as high
How to make your shopify store look good
Are you unhappy with your own online store? So you’ve got your Shopify store up and running, but it’s not looking too hot. maybe you just needed to get
What is Hotjar and how can it increase your conversion rate?
Hey there, guys, this is Kellis Landrum from True North Social. We are a Digital Marketing Agency in Los Angeles, California. And today we’re going to talk about exactly
SEO vs PPC: which should you choose?
To be successful in any online endeavor, you need traffic. For businesses, it can be the difference between a successful business and a dead end. Your business’ web pages need
Buy now pay later apps for e-Commerce: What merchants need to know
Please note that the opinions in this article are our own. We are not advertising, or being paid to write about these services. We do quite a bit of e
What Makes a Good Website Design?
Website design takes creative discipline. Every element, visuals, content, user interface, and navigation, need to work together in order to create a balance that works for your site. This isn’t
How do Google Ads work?
Deciding to use Google Ads is one of the best decisions you can make for your business. When people are looking for a product or service, their first stop in
Expert Tips on How to Improve Your Google My Business Ranking
What web traffic are you currently getting from Google searches? Are you optimizing Google My Business to its full potential for your local marketing? Imagine gaining customers from being the
How To Start Selling Clothes Online
Choosing to open an online clothing store is a smart decision. Online clothing stores are one of the most popular options for e-commerce. Online clothing sales are expected to dramatically
What is a Good eCommerce Conversion Rate?
One of the most common questions regarding businesses in E-commerce is, “What is a good eCommerce conversion rate?” Because the definition of “conversion” can vary, the answer can vary as
How Do Medical SEO Agencies Work?
Having your medical website place at the top of Google’s search results is a smart move for your business. Did you know that the majority of users looking for a
What is Link Building and How Do I Use it?
In short, link building is the process to get other websites to link back to your website. This is essential to marketers and business owners to drive referral traffic and
How to Use Google Ads
One of the most profitable marketing decisions you can make for your business is learning how to use Google Ads. Google owns roughly 75% of search engine market share. There
How to Target Facebook Ads for Ecommerce
Get To Know Your Customers The very first step to successful Facebook Ads Management is knowing how to target with Facebook Ads using Facebook Audiences. Facebook has no shortage of
ThriveSociety.com Redesigned!
We are very proud to have launched the redesign of https://thrivesociete.com. Check them out if you love athleisure wear as much as we do! #thrivesociete #truenorthsocial #athleisure #shopifystore
What Is Technical SEO?
What Is Technical SEO? Say you’ve set up your website, published engaging content, and invested in digital marketing. You believe your site is now all geared up for a flood
What is the Average CTR for Google Ads?
Average CTR for google ads It is one thing to run google ads, and it is another thing to run them successfully. Well, the best way to know a good
10 Tips To Boost SEO for WordPress
The primary objective of creating a WordPress website, whether for entertainment, awareness, product promotion, is to reach as many people as possible. You want to build an audience that can
How to Do an SEO Audit
How to Do an SEO Audit Your website is one of your most valuable assets. It’s out there 24/7 representing your company and enticing potential clients to buy from you.
How to Track SEO Rankings
How to Track SEO Rankings Whenever you implement a robust Search Engine Optimization strategy, you must know whether your efforts are paying off or not. So most people turn to
How to Use SEO Lead Generation to Get New Business
SEO and lead generation are vital elements in creating an effective marketing strategy to grow your business. Understanding how to generate leads with SEO is tricky. But the strategy helps
How To Use Google Ads For Shopify Store Sales
How To Use Google Ads For Shopify Store Sales Is learning how to use Google ads for Shopify that important? There are hundreds of thousands of e-commerce brands online right
Facebook Ads for eCommerce Websites
When you run an online store, sooner or later, you’re going to have to deal with Facebook ads. With billions of active users, Facebook is the largest social media platform.
38 Of the Best Free SEO Tools
Are you tired of guessing what will make a search engine fall in love with your site? On-page SEO can sometimes feel like an endless game where someone keeps changing
Balancing Marketing and Conversion for eCommerce Websites
Whether you’re just starting to design your eCommerce site or you’ve been running one for a while you’re probably asking yourself “what can do to get more sales?” The short
How to Choose SEO Keywords for Your Business
Search Engine Optimization (SEO) plays an integral role in the promotion of your business on the Web. Without proper SEO, it gets tough to drive traffic to your business website,
Do Facebook Ads Work?
As business turns increasingly digital, it’s never been more critical to consider digital advertising methods. If you’re a business owner who has relied on traditional advertising channels, you may be
Top Five On-Page SEO Ranking Factors for 2024
How to Attract Online Traffic: Our Top Five On-Page SEO Ranking Factors for 2024 We all know that having a good SEO strategy and a well-optimized site can mean more
Creating Product Bundles- How to video for Shopify Stores
Hey there guys, this is Kellis Landrum from True North Social. We are a digital marketing agency in Los Angeles California and we are also Shopify experts. So if
How to Design your e-Commerce Website Homepage
Watch our video (above) and find out how to design a great homepage. Hi there, this is Kellis Landrum from True North Social. We are a digital marketing agency based
Designing your eCommerce shopping cart page
Hey guys, this is Kellis Landrum from True North Social. We are a digital marketing agency in Los Angeles California and we specialize in e-commerce driven websites. We also do
E-commerce Website Headers and Footers: The most under rated piece of your Online Store
Hey there, this is Kellis Landrum from True North Social. We are continuing our video series on E-commerce website design. Today we are going to talk a little bit about
Designing Ecommerce Websites That Look Incredible: Series Overview
Hey there, this is Kelis Landrum from True North Social. We are a digital marketing agency based in Los Angeles California. We can help you out with your digital marketing,
Shopify Store Template Set Up with Asana
Hey, this is Kelis Landrum from True North Social. We are a digital marketing agency based in Los Angeles, and we are also Shopify experts. We work on quite
Homepage Banner Best Practices for Shopify Online Stores
Hey there, this is Kellis Landrum at True North Social. We are a digital marketing agency based in Los Angeles California. We are also Shopify Experts specializing in marketing and web
How To Create Collections in Shopify – Video Tutorial
Hey there, this is Kellis Landrum from True North Social. We’re Shopify experts in the Los Angeles area. We work with quite a few merchants, mostly in clothing, accessories, jewelry
How To Create New Pages in Shopify – Video Tutorial
This is Kellis from True North Social here. And today, I’m going to go over how to create a new page within Shopify. This is something a lot of our
How To Create New Products in Shopify – Video Tutorial
This is Kellis Landrum from True North Social. We are Shopify experts in Los Angeles and I wanted to walk you guys through setting up products and Shopify today because
How to Format Your Online Store’s Product Information
This is Kellis Landrum from True North Social and I am going to review how to give us product information today. This is a tricky thing for new merchants. A
AIGA Los Angeles Town Hall
Are you a design professional in the Los Angeles area? If so you should come to the AIGA Town Hall meeting and kibitz with your fellow creatives. We know it’s been