eCommerce SEO Agency
If you need help from one of the top eCommerce SEO agencies, you've come to the right place. Our team of eCommerce SEO marketing experts knows how to use eCommerce SEO services to get your website to rank at the top of Google search results.

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eCommerce SEO Agency

To truly succeed as an eCommerce store, not only does your website need to rank high, but product pages on your website need to rank at the top of Google’s search engine results. That’s where hiring an eCommerce SEO company comes in!

At True North Social, we specialize in helping your eCommerce store rank in Google search engine results! We can drive organic traffic, and improve conversions using Conversion Rate Optimization (CRO) techniques with an eCommerce SEO strategy to deliver customers.

Why Choose Our eCommerce SEO Agency?

At True North Social we have earned a reputation for providing eCommerce business owners results. We help clients in competitive industries rank for competitive keywords, driving thousands of visitors a day.

Ranking eCommerce websites isn’t easy. Here’s how we drive results:

Why Is SEO Important For Your Online Store?

SEO is a critical element in your sales funnel. A lot of website traffic comes from organic search. However the first page of Google results has a 28.5% click-through rate (CTR), compared to just 2.5% for the second page. In other words, if your website isn’t ranked 0n the first page of Google search engine results and preferably in the top 5 of SERPs, you’re not going to convert users to customers.

At True North Social, we ensure that your product pages rank at the top of Google’s search engine results pages. So you will sell more without having to spend money on pay-per-click (PPC) advertising. 

Results Driven SEO For Your eCommerce Store.

Your target customers are searching for products like the types you are selling online. That’s why it is important to have an SEO strategy to target these customers and take them to products they want to buy.

We are talking about using an eCommerce marketing strategy that goes beyond just ranking your website. Our years of experience building custom digital marketing strategies for businesses across many industries almost guarantees we can deliver results.

At True North Social, we know that the most effective strategy is one that’s customized to your products and target audience.

We use a combination of on-page SEO, technical SEO, off page, and content development to help online retailers reach their target audience by outranking their competition.

We promise:

True North Social VersusOther SEO Agencies

We aren’t the only eCommerce SEO firm. There are many other SEO companies however, but there are a couple of reasons why many eCommerce stores and business owners choose us for  eCommerce website design. Our clients us as their SEO agency because we deliver.

google search engine optimization to get more clicks

Unlike other SEO agencies, True North Social is a full-service digital marketing agency. That means in addition to doing SEO work, we also provide social media and pay-per-click management services. This allows us to develop both a short and long-term SEO strategy for your business. If your business isn’t going to rank in the next four or five weeks, you still need to make sales, and that’s where our short-term strategy can help. We use a combination of techniques to help deliver quick wins for our clients until their website starts to get organic traffic from ongoing SEO work.

Our team monitors and keeps working on your website. It ensures that we can help your website stay ahead of the SEO competition.

One of the mistakes we see many eCommerce SEO agencies make is not generating quality content and backlinks. When a search engine like Google updates or changes its algorithm, other SEO agencies clients’ websites experience a hit in rankings. The SEO company then needs to work overtime to help the business get over the hump. True North Social understands that Google and other search engines want to deliver quality results. By providing quality content, and relevant linking structure, we can be assured that our clients will not get hit by most major updates.

 At True North Social, our SEO agencies team of customer service professionals will answer your questions.

At True North Social, we grow our clients’ eCommerce stores with social media, SEO, and pay-per-click strategies.

How Does eCommerce Search Engine Optimization Work?

The first step in an effective eCommerce SEO campaign is targeted keyword research. While it is important to choose keywords correctly, it is equally important to create content that’s search engine friendly. Most web pages and websites have multiple URLs. Choosing a URL that will help your site rank for related keywords is critical. It’s also necessary to create unique content for your eCommerce pages, aka your product pages.

Building Backlinks

The next step of eCommerce SEO is building links, AKA backlinks. When your website gets a link from another website, it tells search engines to index your pages, and your pages are seen as receiving a positive vote from a third-party website. However, our team needs to ensure that the linking pages are relevant to your keywords and products. Using links from authoritative websites coupled with high-quality internal link structures can boost a website’s rankings in the SERPs.

We use link outreach and press releases to build relevant backlinks to an eCommerce store. Our team runs outreach campaigns for our clients, to ensure that we continue to get quality backlinks. It is why our clients continue to rank high, despite algorithm updates and competition.

In addition to outreach, our eCommerce SEO services diversify backlinks using press releases and HARO. These techniques help us get more diversified but high-quality backlinks from news sites. These links give your eCommerce website the link juice it needs to rank and get thousands of eyeballs on your products.

A website without any backlinks is similar to not having content, which means it will not rank on the first page of Google search engine results pages. Having relevant backlinks, the proper anchor text ratios, and relevant content is also important. If this is not done correctly, ranking an eCommerce website is nearly impossible.

Internal Link Structure

Internal linking is another part of the on-page ranking strategy. This is an essential aspect of eCommerce SEO, as it tells search engines like Google where to index and crawl a site. Having high-quality, authoritative online store pages that link to high-priority product(s) or category pages is critical to ranking well in the Google search engine results. Here too, we use various methods to find the right page and internal linking structure, which is then gradually rolled out depending on the size of a website.

Shopify eCommerce SEO Services

Shopify is one of the most popular eCommerce platforms used by thousands of eCommerce stores. When you decide to use Shopify, there are a few essential things you need to know. First, you need to understand your customers. How do they shop? Are they looking for a particular product? Do they prefer a specific brand or color over another? Do you plan to sell a variety of products? Do they prefer to buy online or make purchases in person? Do they prefer to purchase online or in-store?

Shopify also comes with a comprehensive set of tools to help manage your eCommerce business. If you are new to e-commerce, Shopify is a great choice. It will help you sell products online and process payments without needing to learn about web design. This will ensure that you get the most out of your e-commerce endeavor and gain access to a broader audience. Your online-only store can also use Shopify apps to add functionality.

While Shopify is straightforward from a business perspective, it’s trickier when optimizing the store for search engines. Fortunately, at True North Social, we are Shopify experts. We can do everything from modifying code to template optimization and adding top-performing content while implementing SEO strategies in-house. So not only can we make recommendations but also roll out implementation.

 At True North Social, we use proven SEO strategies that have helped us rank dozens of Shopify stores for clients across the country. We continue to work with many Shopify stores and look forward to helping grow the organic reach of your store.

WooCommerce, eCommerce Websites SEO Services

WooCommerce is an open-source WordPress e-commerce plugin designed for small to medium-sized online merchants. A WooCommerce store provides a secure environment for safe transactions. The platform supports multiple payment options and PCI compliance. WooCommerce is highly flexible and allows for the use of multiple currencies. It also allows for adding third-party payment gateways.

One of the drawbacks from an SEO perspective is that WooCommerce is comparatively slow but most digital marketing services don’t realize this important fact. Hosting must be properly optimized or the eCommerce store slows down. Since Google emphasizes speed, we optimize site speed testing using Google Core Web Vitals. We also optimize title tags, content, and other essential aspects of the website to ensure that it ranks high in Google search engine results pages.

Frequently Asked Questions (FAQs)

The primary distinguishing element of eCommerce SEO is the website’s structure. eCommerce websites are set up to sell products housed within category and navigation pages. However, only a digital marketing specialist can determine if the current structure is good or if it needs to be changed.

Often it’s a matter of putting the best most relevant products in front of visitors, aka potential buyers, so the site’s structure must be simple and scalable. No page should take more than three clicks to reach it. The URLs should reflect the products you want to sell. In addition, we also need to avoid bad SEO practices, such as cramming too many keywords, also referred to as keyword stuffing.

For the best results, we use a combination of eCommerce SEO techniques. We start with finding long-tail keywords related to each product and relevant to your eCommerce brand. These keywords will bring you the most targeted visitors. However, they will require more work if they are highly competitive. Next, we perform a comprehensive SEO audit on the website to see if there are problems with its architecture or thin content. Finally, we make sure the website uses a mobile-friendly design as not having one can have a major impact on search engine rankings.

The second part of eCommerce SEO involves improving website structure. While most websites rely on organic search engine traffic, eCommerce websites need to generate qualified visitors. To do this, we must optimize all aspects of every product, category, and blog post page. Plus, we need to ensure that all content is optimized yet unique and relevant to every product.

Generally, a digital marketing agency will charge you for their time and effort. The prices vary depending on your business. Some companies charge over $15,000 a month for an experienced e-commerce expert, while others charge only a few hundred. It will depend on the type of industry you’re selling in and the level of competition. If you are just starting, you should examine the competition in your industry. Generally, the more businesses you are competing against for rankings, the more you can expect to pay for SEO.

Our eCommerce expert will analyze your business, find the best keywords, and match those keywords to the correct pages. We then run an audit will determine the best way to improve on-page SEO. This may includereducing the size of your site, preventing duplicate content, and improving on-page SEO.

While SEO is used to generate organic traffic to a website, eCommerce SEO targets specific products with a tailored approach to ensure they appear high on search results pages (SERPs). eCommerce SEO is continuous and includes keyword research, content creation, and product optimization.

To compete with other eCommerce stores, often more established ones, it is essential for an online store to be found by its target audience. Search engine optimization, or SEO, is the process of making a site visible to potential customers. It is essential for a store to rank higher in search engines’ search results (SERPs) than their competitors. If they do not, they risk not getting the exposure needed to profit. There are many benefits of eCommerce SEO aside from boosting rankings; SEO also improves the customer’s experience. By providing a good user experience, your website will increase conversions and thus attract repeat business. SEO also helps expose your brand to people searching for products like yours, which combined with an excellent social media campaign can help increase sales exponentially.

A good eCommerce SEO agency like True North Social can increase your organic visibility on major search engines by ensuring your product pages rank higher for relevant queries. A professional eCommerce SEO agency will use different SEO techniques to achieve this goal. However, it is essential to understand that SEO is a time-consuming task. Even if you are one of the few people who know SEO, you also know that implementing any strategy can be highly time-consuming. If you do it yourself, you are taking time away from doing business. By hiring an agency like True North Social that can and always has delivered proven results, you are free to work on other aspects of your business-like inventory, HR, customer service, etc.

We provide eCommerce SEO services for brands such as:

e-Commerce SEO Agencies for Alcohol Brands

e-Commerce SEO Agency for Apparel Brands

e-Commerce SEO Services for Auto Parts

eCommerce SEO Agencies for B2b Services

eCommerce SEO Agency for Beauty

eCommerce SEO Consultants for Brewing

eCommerce SEO Marketing for Clothing

eCommerce SEO Services for Apparel

e-Commerce SEO Agencies for Computer Hardware

e-Commerce SEO Agency for Software

e-Commerce SEO Services for Electronics

eCommerce SEO Agencies for CPG

eCommerce SEO Agency for Fasion Brands

eCommerce SEO Consultants for Fitness

eCommerce SEO Marketing for Beverages

eCommerce SEO Services for Furniture

e-Commerce SEO Agencies for Gaming

e-Commerce SEO Agency for Groceries

e-Commerce SEO Services for Home Goods


SEO services can be priced anywhere from $300 to upwards of $15k. However, like everything else, the quality of the service you hire matters. Most cheap SEO services will not deliver results. Dubious backlinking and SEO strategies used by some companies could mean that your eCommerce website goes nowhere. It pays to hire the best agency with a proven track record of delivering results. It does not have to be the most expensive one but can be one that employs experts. At True North Social, we’ve received hundreds of positive words from clients and continue to help some of the most prominent names rank, yet we are still competitively priced.


Partner With True North Social eCommerce SEOExperts To Start Seeing Results

We are armed with over a decade of SEO experience, which allows us to help eCommerce businesses like yours become successful. We provide high-quality SEO support, easy-to-understand yet detailed reporting, and most of all, results!

Call us today to book a free consultation with our SEO team.

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