How much does it cost to advertise on Instagram?
Advertising on Instagram can be a great way to reach your target audience, build brand awareness, and drive sales. But...
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Author: Kenny Bost
Kenny Bost
Kenny co-founded True North Social after a successful career in social media marketing and public relations. Melding cutting edge social strategy with new age creative directing, Kenny ensures that our clients experience the most comprehensive social campaigns.
What is Influencer Marketing
In today's digital landscape, where social media has become an integral part of our lives, influencer marketing has emerged as...
Best Time to Post on TikTok: The Ultimate Guide
TikTok has rapidly become one of the most popular social media platforms worldwide, with millions of users creating and sharing...
15 Marketing Tips for Social Media for Boosting Your Online Presence
Social media is quickly becoming one of the most powerful marketing tools in businesses today. With billions of active users...
The 10 Best Instagram Photo Editing Apps in 2024: Elevate Your Social Media Game
In the ever-evolving world of social media, Instagram has emerged as a platform that thrives on visually appealing and captivating...
Understanding Facebook ROAS (Return on Ad Spend)
Are you looking to maximize the return on your advertising spend? If so, then understanding Facebook's ROAS (Return on Ad...
SEO For Small Business
SEO is one of the most crucial elements in any business's online marketing strategy, especially for small businesses that need...
Short Form Video Content Is Taking Over- Here’s What You Need to Know
Short-form video content has become an increasingly popular form of media in recent years. Especially with the rise of social...
How to Write SEO Friendly Blog Posts in 2024
In today's digital world, having a solid online presence is crucial for any business or individual looking to make an...
Facebook Ad Targeting Tips for More Conversions
Facebook is one of the most powerful social media platforms available, and it's no surprise that businesses are increasingly turning...
How Much Does Influencer Marketing Cost?
Are you wondering how much influencer marketing is going to cost your business? Influencer marketing has become invaluable for businesses...
How to Set Up a Facebook Sales Channel & Facebook Shop
Facebook has become one of the most popular platforms for e-commerce businesses to reach their target audience. With the Facebook...
How to Convert Instagram to Business Account — The Ultimate Guide
As a business owner, you know that social media is an important part of marketing your company. But did you...
How to Calculate Cost Per Lead
Do you know how much your business is spending on marketing efforts to acquire new customers? If not, you need...
How Much Should I Spend on Facebook Ads?
You've decided to take the plunge and start running Facebook ads. Congratulations! Facebook advertising can be an extremely effective way...
What’s the difference between PR, Social Media, and SEO?
Kellis: Okay, everybody. So, welcome to the show. Thanks for joining us. I have my same colleagues, Kenny Bost...
How To Use Facebook Ads For Page Likes
Hey guys, Kenneth here at True North Social. Today I want to talk about Facebook ads for Facebook page...
How to Increase Reach on Instagram 4x Instantly with Instagram Polls
https://www.youtube.com/watch?v=34UC6Cj2nFQ Hey, what's up guys? Kenny Bost here at True North Social. I wanted to do a quick video about...
How to Get Traffic From Social Media
In this day and age, there are few marketing channels as powerful as social media. Whether you’re trying to drive...
How to Create a Tik Tok Marketing Strategy That Drives Results
Tik Tok has taken the world by storm. What was once a niche app for teens and young adults is...
Best Instagram Apps for Business
With over 800 million monthly active users, Instagram has become one of the best ways to connect with clients and...
How to market your business on Instagram
We all know that social media is ever-changing. Navigating Instagram’s platform is different now than it was even months ago....
Social Media Marketing Planning: Where and how to start
Having a strategy when it comes to your social media marketing campaign is the best way to make sure your...
How to Promote Instagram Posts Automatically Using Revealbot
Automation, the name of the game. For some time now our agency has had to go in by hand and...
The Top Photoshoot Locations in Los Angeles
So we do a lot of photoshoots, it kind of comes with the territory, being a social media agency and...
How to Scale High-Quality Facebook Lookalike Audiences
Want better results from your Facebook advertising? Wondering how to reach more people who look like your top customers? In...
What is Link Building and How Do I Use it?
In short, link building is the process to get other websites to link back to your website. This is essential...
Exceed Your Marketing Goals With Influencer Marketing
Influencer marketing is one of the fastest-growing markets to grow customer relationships. At least 55% of marketers believe they get...
How to Add an Extra Punch to Your Facebook Ads
In the new normal of social distancing, to acquire high-paying clients, we can’t forget to improve our social media. Social...
Instagram is Experimenting With a New ‘Challenge’ Sticker to Prompt User Engagement
Instagram is experimenting with a new 'Challenge' sticker for Instagram Stories which would enable users to call on their followers...
A New Way to Support Businesses During These Challenging Times
Exciting news! Instagram just announced that it launched a new tool that businesses can use to promote food delivery and...
With the Usage of Social Media Rising, and Advertisers Pausing Spend, Now is the time to gain Maximum Reach
The uncertain times we are living in are causing panic, and no one knows how everything is going to play...
Why You Should Buy Facebook Ads Now
Given present economic events, it’s an unprecedented landscape for social media advertisements: Companies are reassessing their spending budgets, and are...
Facebook Implements New Experiment Section in Ads Manager
Facebook has implemented a new Experiments section in Ads Manager that will include multiple types of tests previously available from...
4 Reasons Why Facebook Ads are essential for Your Business During COVID-19
There is no other way to articulate it, it's a scary time to be a marketer and/or business owner right...
New Online Behavioral Shifts are Beginning to Take Shape Due to COVID-19 Lockdowns
Have you noticed a slight change in behavior during the lockdown? The world is spending more time reading news content...
How to Market During Times of Uncertainty
For many businesses, the past couple of years has been mostly positive and included opportunities for growth. With the current...
Facebook Expands the Ban on Ads That are Taking Advantage on Covid-19 Fears
Shortly, after announcing the ban of ads that targeted those who feared COVID-19 last month, this included the outlawing of...
Facebook Will Start To Limit How Many Ads A Page Can Run
As part of its latest Graph and Marketing API update, Facebook has stated that it will soon limit how many...
5 Tips for Digital Marketing During the Coronavirus Scare
Press has been absolutely swarmed with Coronavirus (COVID-19) news, it seems it’s all anyone is talking about. Many of these...
How to Measure the Success of Your Influencer Campaign
Influencer marketing has recently become an extremely popular digital marketing method with its affordability and high returns on investment (ROI)....
How to Create Specific Ad Funnels for Specific Products
How to Create Specific Ad Funnels for Specific Products Every marketer knows about the customer buying experience and sales funnels...
Chemical Reactions in the Brain in Relation to Marketing
Marketers are constantly trying to figure out how to come up with a campaign that is going to stick to...
5 Instagrammable Places in Los Angeles
It goes without saying that the City of Los Angeles is one, if not the biggest, Instagrammable places in the...
Everything You Need to Know About Instagram Story Ads
Instagram Story Ads are becoming a crucial part of Facebook’s Ads system, and they work differently than regular Instagram feed...
The Top Influencers in Los Angeles
In case you've been hiding under a rock, Influencers are the hot commodity in marketing right now. If you're serious...
12 Effective Instagram Marketing Tips to Get Your Business Where it Needs to be
Instagram is currently holding the title as the most popular and engaging social media app on the market today. The...
How to Master the Instagram Algorithm
If you feel your Instagram posts aren’t getting the attention you think they deserve, you’re probably right. Instagram has grown...
How To Launch A Killer Influencer Campaign
Unless you’ve been living under a rock these past few years, you’ve likely heard of the term influencers. It generates...
30 Instagram Marketing Hacks from An Instagram Marketing Agency
So you’ve been considering hiring an Instagram Marketing agency and finally taking social media marketing seriously in order to potentially...
The 9 Best Analytics Tools for Instagram That Will Help You Succeed in 2024
It’s 2024. Social media marketing is changing fast. From engagement tracking to social listening, businesses using Instagram have quite the...
How Social Media Managers Contribute to Company Success
Many believe that working on social media all day is all fun and games, however being a social media manager...
Businesses Can Now Schedule Their Posts On Instagram
Today is a really great day for Social Media Managers and Instagram Marketing Agencies, as of now, Instagram has made...
The Top Four Social Media Marketing Techniques
TOP FOUR SOCIAL MEDIA MARKETING TECHNIQUES True North Social is a Social Media Agency in Los Angeles. We specialize in...
Why Should You Hire a a Social Media Agency?
Helping Businesses Harness the Power of Social Media True North Social is a full-service social media agency located in sunny...
Homepage Banner Best Practices for Shopify Online Stores
Hey there, this is Kellis Landrum at True North Social. We are a digital marketing agency based in Los Angeles...
13 Tips From Social Media Experts on Instagram Marketing
Looking for more ways to improve your Instagram marketing? Are you interested in the latest tips, trends and tools for...
How do I get (Real!) Instagram followers fast?
We're going to tell you how to get real Instagram followers fast, but before we do let's discuss why this...
How to make effective Instagram Ads
So you're ready to start advertising on Instagram? Curious how to make your Instagram ads stand out from the pack?...
How to Grow Your Instagram Account
When Inѕtаgrаm fіrѕt launched іn 2010, mаnу individuals or buѕіnеѕѕеѕ didn’t feel thаt marketing their business on Instagram would work....
A Look Into Instagram’s New Analytics
New Instagram Business Profiles now show users the optimal times and days that your followers are on active on Instagram,...
Instagram Adds Multiple Account Login Feature
Instagram adds dream feature for social media managers. The day has finally arrived! Ok, we know, not all of us...
10 Profiles You Must Follow For Instagram Inspiration
If your managing a variety of business Instagram profiles, you know how rough finding daily inspiration can be. Especially when...
Best Times To Post On Social Media
You're creating great content for your social channels, but is anyone seeing it? Maybe you've just been posting it at...
How much does it cost to advertise on Instagram?
Advertising on Instagram can be a great way to reach your target audience, build brand awareness, and drive sales. But before investing in an ad campaign, it’s essential to understand
What is Influencer Marketing
In today’s digital landscape, where social media has become an integral part of our lives, influencer marketing has emerged as a powerful strategy for brands to reach their target audiences.
Best Time to Post on TikTok: The Ultimate Guide
TikTok has rapidly become one of the most popular social media platforms worldwide, with millions of users creating and sharing short videos daily. If you’re an aspiring TikToker or a
15 Marketing Tips for Social Media for Boosting Your Online Presence
Social media is quickly becoming one of the most powerful marketing tools in businesses today. With billions of active users worldwide, social media provides an unrivaled platform to share valuable
The 10 Best Instagram Photo Editing Apps in 2024: Elevate Your Social Media Game
In the ever-evolving world of social media, Instagram has emerged as a platform that thrives on visually appealing and captivating content. With over 1 billion monthly active users and 500
Understanding Facebook ROAS (Return on Ad Spend)
Are you looking to maximize the return on your advertising spend? If so, then understanding Facebook’s ROAS (Return on Ad Spend) is essential. Businesses often use this metric to measure
SEO For Small Business
SEO is one of the most crucial elements in any business’s online marketing strategy, especially for small businesses that need to compete with larger, more established companies. SEO helps small
Short Form Video Content Is Taking Over- Here’s What You Need to Know
Short-form video content has become an increasingly popular form of media in recent years. Especially with the rise of social media platforms such as TikTok, Instagram Reels, YouTube Shorts, Google, LinkedIn, and Pinterest to expand their short-form offerings,
How to Write SEO Friendly Blog Posts in 2024
In today’s digital world, having a solid online presence is crucial for any business or individual looking to make an impact. With over 4.9 billion internet users worldwide and 93%
Facebook Ad Targeting Tips for More Conversions
Facebook is one of the most powerful social media platforms available, and it’s no surprise that businesses are increasingly turning to it to reach their target audiences. With its targeted
How Much Does Influencer Marketing Cost?
Are you wondering how much influencer marketing is going to cost your business? Influencer marketing has become invaluable for businesses looking to increase brand awareness and drive sales. But with
How to Set Up a Facebook Sales Channel & Facebook Shop
Facebook has become one of the most popular platforms for e-commerce businesses to reach their target audience. With the Facebook Sales Channel and Facebook Shop features, you can easily set
How to Convert Instagram to Business Account — The Ultimate Guide
As a business owner, you know that social media is an important part of marketing your company. But did you know that Instagram can be an especially powerful tool for
How to Calculate Cost Per Lead
Do you know how much your business is spending on marketing efforts to acquire new customers? If not, you need to start calculating your cost per lead. This is the
How Much Should I Spend on Facebook Ads?
You’ve decided to take the plunge and start running Facebook ads. Congratulations! Facebook advertising can be an extremely effective way to reach your target audience and achieve your marketing goals.
What’s the difference between PR, Social Media, and SEO?
Kellis: Okay, everybody. So, welcome to the show. Thanks for joining us. I have my same colleagues, Kenny Bost and Kim Marshall here. Kenny Boss is the co-founder of
How To Use Facebook Ads For Page Likes
Hey guys, Kenneth here at True North Social. Today I want to talk about Facebook ads for Facebook page likes or Facebook page followers. It’s called two different things
How to Increase Reach on Instagram 4x Instantly with Instagram Polls
Hey, what’s up guys? Kenny Bost here at True North Social. I wanted to do a quick video about how to increase reach on Instagram with Instagram polls, and how
How to Get Traffic From Social Media
In this day and age, there are few marketing channels as powerful as social media. Whether you’re trying to drive traffic to your site, using social media to build brand
How to Create a Tik Tok Marketing Strategy That Drives Results
Tik Tok has taken the world by storm. What was once a niche app for teens and young adults is now being used by people of all ages from all
Best Instagram Apps for Business
With over 800 million monthly active users, Instagram has become one of the best ways to connect with clients and potential customers alike in the digital age. However, despite its
How to market your business on Instagram
We all know that social media is ever-changing. Navigating Instagram’s platform is different now than it was even months ago. This means that your tried and true methods of Instagram
Social Media Marketing Planning: Where and how to start
Having a strategy when it comes to your social media marketing campaign is the best way to make sure your campaign is successful. Seems like a no-brainer, right? Well, there’s
How to Promote Instagram Posts Automatically Using Revealbot
Automation, the name of the game. For some time now our agency has had to go in by hand and duplicate ads within Facebook’s business manager (either on desktop or
The Top Photoshoot Locations in Los Angeles
So we do a lot of photoshoots, it kind of comes with the territory, being a social media agency and all. The majority of our shoots are done around Los
How to Scale High-Quality Facebook Lookalike Audiences
Want better results from your Facebook advertising? Wondering how to reach more people who look like your top customers? In this article, you’ll discover how to create and scale high-quality
What is Link Building and How Do I Use it?
In short, link building is the process to get other websites to link back to your website. This is essential to marketers and business owners to drive referral traffic and
Exceed Your Marketing Goals With Influencer Marketing
Influencer marketing is one of the fastest-growing markets to grow customer relationships. At least 55% of marketers believe they get better customers from influencer marketing and 80% report influencer marketing
How to Add an Extra Punch to Your Facebook Ads
In the new normal of social distancing, to acquire high-paying clients, we can’t forget to improve our social media. Social media should not be seen as a part of your
Instagram is Experimenting With a New ‘Challenge’ Sticker to Prompt User Engagement
Instagram is experimenting with a new ‘Challenge’ sticker for Instagram Stories which would enable users to call on their followers to participate in easy to join challenges and competitions, prompting
A New Way to Support Businesses During These Challenging Times
Exciting news! Instagram just announced that it launched a new tool that businesses can use to promote food delivery and gift card purchases in their stories. A statement from Instagram
With the Usage of Social Media Rising, and Advertisers Pausing Spend, Now is the time to gain Maximum Reach
The uncertain times we are living in are causing panic, and no one knows how everything is going to play out, how long the situation is going to take to
Why You Should Buy Facebook Ads Now
Given present economic events, it’s an unprecedented landscape for social media advertisements: Companies are reassessing their spending budgets, and are forced to cancel or postpone events globally. In these uncertain
Facebook Implements New Experiment Section in Ads Manager
Facebook has implemented a new Experiments section in Ads Manager that will include multiple types of tests previously available from Test and Learn, and Split Test. Testing is an important
4 Reasons Why Facebook Ads are essential for Your Business During COVID-19
There is no other way to articulate it, it’s a scary time to be a marketer and/or business owner right now. With all the uncertainty around how long the COVID-19
New Online Behavioral Shifts are Beginning to Take Shape Due to COVID-19 Lockdowns
Have you noticed a slight change in behavior during the lockdown? The world is spending more time reading news content online- in fact, the number of minutes spent on news
How to Market During Times of Uncertainty
For many businesses, the past couple of years has been mostly positive and included opportunities for growth. With the current state of the world, especially with the Coronavirus pandemic that
Facebook Expands the Ban on Ads That are Taking Advantage on Covid-19 Fears
Shortly, after announcing the ban of ads that targeted those who feared COVID-19 last month, this included the outlawing of any ads with commerce listings of face masks. Companies are
Facebook Will Start To Limit How Many Ads A Page Can Run
As part of its latest Graph and Marketing API update, Facebook has stated that it will soon limit how many ads a Page can run at any time. Facebook has
5 Tips for Digital Marketing During the Coronavirus Scare
Press has been absolutely swarmed with Coronavirus (COVID-19) news, it seems it’s all anyone is talking about. Many of these conversations inevitably lead to personal job stability and the economic
How to Measure the Success of Your Influencer Campaign
Influencer marketing has recently become an extremely popular digital marketing method with its affordability and high returns on investment (ROI). Not to mention, there’s the wide reach and loyal following from
How to Create Specific Ad Funnels for Specific Products
How to Create Specific Ad Funnels for Specific Products Every marketer knows about the customer buying experience and sales funnels as these are the basic foundations of marketing. Let’s face
Chemical Reactions in the Brain in Relation to Marketing
Marketers are constantly trying to figure out how to come up with a campaign that is going to stick to its audience. Marketers need to understand the psychological aspect that
5 Instagrammable Places in Los Angeles
It goes without saying that the City of Los Angeles is one, if not the biggest, Instagrammable places in the world. From stunning movie set locations to famous museums and
Everything You Need to Know About Instagram Story Ads
Instagram Story Ads are becoming a crucial part of Facebook’s Ads system, and they work differently than regular Instagram feed ads. Story Ads allow marketers to have their message heard
The Top Influencers in Los Angeles
In case you’ve been hiding under a rock, Influencers are the hot commodity in marketing right now. If you’re serious about sales, getting your product into the feed of the
12 Effective Instagram Marketing Tips to Get Your Business Where it Needs to be
Instagram is currently holding the title as the most popular and engaging social media app on the market today. The social media app has over 25 million business accounts, 100
How to Master the Instagram Algorithm
If you feel your Instagram posts aren’t getting the attention you think they deserve, you’re probably right. Instagram has grown exponentially in these past few years, and with it, comes
How To Launch A Killer Influencer Campaign
Unless you’ve been living under a rock these past few years, you’ve likely heard of the term influencers. It generates the mental image of a young Youtube beauty guru promoting
30 Instagram Marketing Hacks from An Instagram Marketing Agency
So you’ve been considering hiring an Instagram Marketing agency and finally taking social media marketing seriously in order to potentially reach new customers and boost sales! Now is the time
The 9 Best Analytics Tools for Instagram That Will Help You Succeed in 2024
It’s 2024. Social media marketing is changing fast. From engagement tracking to social listening, businesses using Instagram have quite the pick of choices to choose from when it comes to
How Social Media Managers Contribute to Company Success
Many believe that working on social media all day is all fun and games, however being a social media manager is a full-time job and definitely not an easy one.
Businesses Can Now Schedule Their Posts On Instagram
Today is a really great day for Social Media Managers and Instagram Marketing Agencies, as of now, Instagram has made a long overdue change to its product that social media
The Top Four Social Media Marketing Techniques
TOP FOUR SOCIAL MEDIA MARKETING TECHNIQUES True North Social is a Social Media Agency in Los Angeles. We specialize in helping brands grow at an extremely fast pace. We identify
Why Should You Hire a a Social Media Agency?
Helping Businesses Harness the Power of Social Media True North Social is a full-service social media agency located in sunny Los Angeles, CA. We help brands find their way in
Homepage Banner Best Practices for Shopify Online Stores
Hey there, this is Kellis Landrum at True North Social. We are a digital marketing agency based in Los Angeles California. We are also Shopify Experts specializing in marketing and web
13 Tips From Social Media Experts on Instagram Marketing
Looking for more ways to improve your Instagram marketing? Are you interested in the latest tips, trends and tools for Instagram? Instagram is one of the fastest-growing social media platforms
How do I get (Real!) Instagram followers fast?
We’re going to tell you how to get real Instagram followers fast, but before we do let’s discuss why this matters in the first place. Instagram has been and will
How to make effective Instagram Ads
So you’re ready to start advertising on Instagram? Curious how to make your Instagram ads stand out from the pack? Instagram has recently released out some fantastic new marketing features
How to Grow Your Instagram Account
When Inѕtаgrаm fіrѕt launched іn 2010, mаnу individuals or buѕіnеѕѕеѕ didn’t feel thаt marketing their business on Instagram would work. However, thе арр hаѕ grоwn іmmеnѕеlу with оvеr 400 mіllіоn
A Look Into Instagram’s New Analytics
New Instagram Business Profiles now show users the optimal times and days that your followers are on active on Instagram, along with follower demographics, post impressions, and more. Earlier in
Instagram Adds Multiple Account Login Feature
Instagram adds dream feature for social media managers. The day has finally arrived! Ok, we know, not all of us are social media managers like us at True North Social,
10 Profiles You Must Follow For Instagram Inspiration
If your managing a variety of business Instagram profiles, you know how rough finding daily inspiration can be. Especially when it’s day after day it can start to feel like
Best Times To Post On Social Media
You’re creating great content for your social channels, but is anyone seeing it? Maybe you’ve just been posting it at a time of day when user engagement is low. Here’s