The Top Four Social Media Marketing Techniques

TOP FOUR SOCIAL MEDIA MARKETING TECHNIQUES

True North Social is a Social Media Agency in Los Angeles. We specialize in helping brands grow at an extremely fast pace. We identify top influencers who are aligned with your brand and share your passion and voice. Our creative team includes some of the most successful Snapchat, Instagram and youtube experts who can help bring your brand’s story to life and deliver your story to the right audience on the right platform. We grow sales, generate leads, increase brand awareness, Engagement, increase customer satisfaction & retention for every client we partner with.

SOCIAL MEDIA AGENCY SERVICES:

INFLUENCER MARKETING

Whether launching a new brand or revitalizing an existing one, defining your brand provides the map and compass for getting your brand where it wants to go. How you define your brand will define how you speak about your brand, what your core messages are, and what sets you apart from the competition. Why choose you? A strong brand bridges the gap between who you are and how you want to be perceived and how your audience actually sees thinks and speaks about you. By combining the way you think and speak about your brand with market research and consumer trends we are able to design a strategy that lays the framework of what your brand is and will be and which types and methods of communication will allow it to thrive. First and foremost, one of the biggest trends you can expect for influencer marketing in 2018 is brands and influencers being more transparent about their partnerships. In the early days of influencer marketing on social media, not every brand was as open as they should’ve been about working with some of your favorite social media agencies, stars or celebrities. Basically, a lot of influencers created Instagram posts, YouTube videos and other content promoting products without disclosing they were being paid for it. As you can imagine, that’s a big no-no. The FTC put their foot down in 2017 and clarified what brands and influencers need to do when working together on sponsored content. If you want to avoid facing any type of legal troubles, make sure the influencers you work with clearly disclose that they’re being compensated for promoting your brand. It’s as simple as putting #ad or #sponsored in their post. Plus, Instagram has made the process even easier with its branded content option. With this feature, the influencers you work with can easily and clearly disclose when a post they share is part of a brand partnership. This is super helpful if you’re doing influencer marketing on Instagram. Influencer marketing is the best way to reach a large portion of your audience, grab their attention, win their endorsements, activate social engagement, promote your brand and convert sales. At TNS we’ll customize influencer campaigns where your target audience will create hashtags in your honor. Ask us how our team can effectively spread your brand story to millions worldwide and ultimately increase sales.

CONTENT CREATION

Photographers. Writers. Graphic artists. Mad data scientists. Our team consists of content-creators that work together in creative harmony, complementing each other’s talents in order to generate whatever your heart desires. From design to video production, social media content, and web development, we’ve got you covered. We not only produce emotionally engaging creative content but move the revenue needle for your brand creating powerful photography, captivating video and copy full of personality. Words can only do so much when it comes to marketing. Without visuals, even the most informative, true, and helpful words are left starving for attention. Though we’re suckers for design trends and new creative techniques, we’ve quickly figured out that these typically aren’t the qualities that drive sales. Instead, our focus lays in constantly surveying shifts in brand perceptions and using these insights to influence the design and methods used to visually represent the brands we work with. Whether we’re producing illustrations or videos, we’re constantly ensuring that we’re creating visual representations based on quantifiable data about what provokes your audience’s attention, trust, and loyalty. Let our social media agency create authentic and viral content that produces high awareness and leads for your brand.

CONTENT DISTRIBUTION/BRANDING

From designating a brand name to developing detailed usage guides, we’re your partner in defining and articulating your business identity. Whether launching a new brand or revitalizing an existing one, defining your brand provides the map and compass for getting your brand where it wants to go. How you define your brand will define how you speak about your brand, what your core messages are, and what sets you apart from the competition. Why choose you? A strong brand bridges the gap between who you are and how you want to be perceived and how your audience actually sees thinks and speaks about you. By combining the way you think and speak about your brand with market research and consumer trends we are able to design a strategy that lays the framework of what your brand is and will be and which types and methods of communication will allow it to thrive. We’ll amplify your brand message by getting the right eyeballs on your content. Our agency and content marketing team has cultivated relationships with leading online publications and millennial marketing platforms. We also manage digital advertising budgets across social platforms- Facebook, Instagram, Snapchat and targeted blogs and media sites.

SOCIAL MEDIA

At TNS, we’re with you every step of the way to help you create meaningful conversations that spark engagement, loyalty, and advocacy. And that’s just the tip of the iceberg. Whether you’re looking to launch a new brand presence or are searching for ways to improve your current efforts and everything in between we’re here to help. By listening to how your audience speaks about your brand, your competitors, your offerings, and their needs and desires, we’re able to pull actionable insights that will allow your brand, online and off, to deliver more value and satisfy your customers’ desires. Successful social media marketing involves honoring and fully committing to your brand story, setting goals, finding and understanding your audience, developing a strategy, watching your competitors, engaging your followers, sparking conversations, providing customer service, delivering valuable content, listening to your market, following shifts and trends, measuring your impact, analyzing the results of your efforts, continuously optimizing your strategy, and sometimes, it also means being prepared to handle critics. All of that well, that’s just a basic and redacted summary of what we do to deepen the relationship between you and your clients. Whether launching a new brand or revitalizing an existing one, defining your brand provides the map and compass for getting your brand where it wants to go. How you define your brand will define how you speak about your brand, what your core messages are, and what sets you apart from the competition. Why choose you? A strong brand bridges the gap between who you are and how you want to be perceived and how your audience actually sees thinks and speaks about you. By combining the way you think and speak about your brand with market research and consumer trends we are able to design a strategy that lays the framework of what your brand is and will be and which types and methods of communication will allow it to thrive. We cultivate and raise the voice of your brand with a team of social strategists, copywriters, content managers, and creatives, in order to drive meaningful social engagements with your target audience. Our social media services include social media management, social media campaigns, content creation packages, social advertising management & influencer outreach.

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